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Press Release - April 3, 2007


Guild Wars Now Available In Russian

Guild Wars franchise expands further into Eastern Europe


Brighton, England (April 3rd, 2007) – NCsoft® Europe and ArenaNet® are delighted to announce that following the recent Polish localisation launch, the award winning Guild Wars® franchise will now also be available for Russian players in their native language from 19th April 2007.

The epic saga of Guild Wars®, Guild Wars FactionsTM and Guild Wars NightfallTM has proved to be very successful with Russian players, currently available at stores with localised Russian box and instructions. New and existing Russian players will shortly experience an even greater immersion into these epic adventures, as Russian becomes the latest in-game language to be included, continuing Guild Wars expansion into new markets around the world. Unlike other online role-playing games, Guild Wars does not divide users of different languages onto different servers, but instead allows players from around the world to play together.

"We are delighted by the overwhelming enthusiasm of Russian players for Guild Wars", said Max Brown, NCsoft Europe Sales and Operations Director. "With fully localised versions of all three Guild Wars titles, there will be no obstacles to prevent all Russian players, new and old from fully experiencing the wonders of the Guild Wars campaigns."

Guild Wars exclusive Russian distributor, Buka Entertainment have high hopes that the complete localisation of the Guild Wars campaigns will encourage even more players to experience the world of Guild Wars and that Russian Guilds will take their true place in the PvP hall of fame.

"For the first time, Russian players will no longer be restricted by Russian language only servers. Now they will be able to join players from all over the globe", stated Alexander Mikhailov, Buka Entertainment C.E.O. "With full localisation and the unique international districts, the language barrier will no longer prohibit a players immersion and we'll soon see Russian Guilds realising their full potential within the international gaming arena."

Guild Wars, an instant worldwide bestseller upon its release in April 2005, and Guild Wars Factions, the number one game in both Europe and North America in April 2006, are global online role-playing games. Launched in October 2006, Guild Wars Nightfall continues the tradition of inviting players to immerse themselves in an epic storyline set within a vibrant fantasy world. The game has met with global acclaim, achieving numerous awards and accolades from the specialist press, whilst also maintaining a high chart position at retail since launch.

Published by NCsoft Europe and distributed exclusively by Buka Entertainment in Russia, Guild Wars Prophecies Russian in-game language will be available from 19th April 2007, with Guild Wars Factions and Guild Wars Nightfall releasing in May 2007.



About ArenaNet
ArenaNet, located in Bellevue, Washington, is a wholly-owned subsidiary of NCsoft Corporation. ArenaNet has built a state-of-the-art interactive game network and develops premier multiplayer online games for dedicated game players. ArenaNet's titles, Guild Wars, Guild Wars FactionsTM, and Guild Wars NightfallTM are global online role-playing games that allow gamers to play with anyone, anytime, and anywhere in the world. More information about ArenaNet can be found at www.arena.net.

About NCsoft Europe
NCsoft Europe (NC-E) is headquartered in Brighton, England and is part of Korea-based NCsoft Corporation, the world's leading developer and publisher of online games. NCsoft has already successfully established itself in North America, Japan, Taiwan, China and Thailand. NC-E began operations on 1st September 2004 and serves as a central hub for all NCsoft sales, marketing and distribution operations in Europe, via its European distribution network. NC-E launched Lineage® II in November 2004, City of Heroes® on 4th February 2005, Guild Wars on 28th April 2005, City of Villains® on 31st October 2005, Auto Assault® on 13th April 2006, Guild Wars Factions on 28th April 2006 and Guild Wars Nightfall on 27th October 2006. More information about NCsoft Europe can be found at http://eu.plaync.com.

About Buka Entertainment
Buka Entertainment is a producer, publisher and distributor of first-rate PC games meant for a worldwide distribution. Headquartered in Moscow, Russia, it also runs publishing activity in North America and has strong partnerships with the leading companies around the globe. Buka's foundation dates back to 1994, the very dawn of the Russian gaming industry. Since that time and up to the present Buka has released more than 100 games both home-grown and localized, including the purchased Heroes Series by 3DO, GTA Series by Take2, Colin McRae Rally 2.0 by Codemasters and made in Russia Hard Truck series, Fair Strike, Battle Mages, Echelon and The Entente.


NCsoft, the interlocking NC logo, PlayNC, Guild Wars, Guild Wars Factions, Guild Wars Nightfall, Prophecies, Factions, Nightfall, Guild Wars Eye of the North, Eye of the North, ArenaNet, Lineage, Auto Assault, and all associated logos and designs are trademarks or registered trademarks of NCsoft Corporation. City of Heroes, City of Villains, and all associated logos and all associated logos and designs are trademarks or registered trademarks of Cryptic Studios, Inc. and NCsoft Corporation. Cryptic Studios is a trademark of Cryptic Studios, Inc. All other trademarks are the property of their respective owners.